Publication Websites
Overall Rating
Look Forward to Visiting
Entertaining
Informative
Excellent/Good
Agree Very Much/ Somewhat
Agree Very Much/ Somewhat
Agree Very Much/ Somewhat
Total
Men
Women
Total
Men
Women
Total
Men
Women
Total
Men
Women
Publication Website Average
91.3
91.0
91.5
87.5
87.4
89.1
88.4
88.7
89.5
96.5
96.1
97.2
AARP The Magazine
90.7
85.9
96.5
82.6
78.8
87.4
86.5
81.8
92.5
97.2
95.7
99.0
Better Homes and Gardens
92.9
97.8
91.9
89.3
88.6
89.4
94.2
94.0
94.2
98.6
96.7
99.0
Bon Appétit
95.3
NR
96.7
94.5
NR
95.8
88.9
89.5
88.7
96.8
92.8
98.7
BusinessWeek
95.5
95.4
NR
82.8
81.1
NR
79.7
79.7
NR
98.2
97.8
NR
Car and Driver
89.6
88.7
NR
76.9
79.1
NR
82.6
81.5
NR
96.8
96.4
NR
Cooking Light
96.3
95.0
96.8
95.5
93.6
96.2
95.1
92.3
96.2
99.0
100.0
98.6
Entertainment Weekly
86.5
80.9
90.1
84.4
89.1
81.3
94.6
95.6
94.0
93.8
94.6
93.4
ESPN The Magazine
93.5
92.6
NR
90.0
90.5
NR
94.6
93.9
NR
96.9
96.8
NR
Everyday Food
92.3
NR
91.8
90.8
NR
91.2
93.8
NR
94.0
94.8
NR
98.4
Fitness
85.6
91.0
81.7
93.2
94.4
92.2
93.6
95.0
92.4
95.3
93.1
97.2
Food & Wine
89.2
100.0
80.0
93.0
94.7
91.4
92.9
100.0
86.2
93.5
89.0
97.4
Forbes
88.6
91.4
NR
82.2
82.1
NR
74.1
78.1
NR
99.6
99.5
NR
Good Housekeeping
81.1
NR
80.8
86.0
NR
87.3
80.4
NR
79.6
92.2
NR
94.9
Gourmet
98.3
100.0
96.2
97.5
98.5
96.3
97.5
100.0
94.4
91.2
87.2
96.3
House & Garden
90.2
91.0
89.7
87.2
95.5
82.2
91.0
92.9
89.7
98.3
100.0
97.3
Martha Stewart Living
95.7
NR
97.0
87.7
NR
88.1
93.9
NR
93.5
99.5
NR
99.7
Men's Health
91.2
90.8
NR
91.4
90.9
NR
88.8
89.5
NR
95.3
95.5
NR
Money
88.3
92.5
77.8
84.2
86.4
78.2
74.8
78.7
64.0
98.4
97.8
100.0
Motor Trend
94.4
94.1
NR
87.1
87.4
NR
92.2
92.7
NR
94.5
94.2
NR
National Geographic
98.5
98.0
99.2
96.6
98.0
94.1
97.7
99.5
94.5
99.7
99.5
100.0
The New York Times
91.3
88.9
95.0
87.2
87.0
87.6
84.3
84.7
83.7
95.3
93.8
97.6
Newsweek
82.4
78.0
NR
71.2
71.5
NR
81.0
83.2
NR
97.7
97.7
NR
O, The Oprah Magazine
95.1
NR
95.2
92.8
NR
93.0
95.4
NR
94.8
99.1
NR
99.3
Parenting
97.2
NR
97.0
89.8
NR
88.2
87.9
NR
89.8
99.7
NR
100.0
People
91.3
83.3
93.4
88.3
83.3
89.6
96.7
93.7
97.5
90.3
84.6
91.8
Prevention
93.6
NR
92.0
86.0
NR
86.1
90.6
NR
90.2
93.7
NR
92.0
Reader's Digest
92.0
89.3
95.2
91.0
88.7
93.6
94.3
92.9
95.8
98.7
98.6
98.7
SmartMoney
89.9
92.6
NR
85.4
91.0
NR
68.9
65.6
NR
98.7
98.0
NR
Southern Living
93.5
NR
97.9
89.8
NR
93.7
95.8
NR
96.8
94.8
NR
97.7
Sporting News
96.0
95.8
NR
96.1
96.8
NR
95.8
95.6
NR
98.0
98.2
NR
Sports Illustrated
95.2
95.3
94.9
91.7
92.7
82.4
97.6
97.9
94.8
98.3
98.5
96.9
This Old House
80.7
76.3
85.3
82.9
84.0
81.6
85.8
89.3
81.7
99.0
99.0
98.9
Time
92.8
89.8
97.0
72.4
57.3
93.2
82.0
71.1
97.5
98.7
97.8
100.0
Travel + Leisure
89.3
92.1
86.6
87.9
93.0
83.1
92.6
96.9
88.4
99.5
98.9
100.0
U.S.News & World Report
88.8
89.5
NR
76.2
78.5
NR
76.9
81.4
NR
92.7
94.5
NR
USA TODAY
91.3
93.8
86.4
90.1
88.3
93.6
91.1
92.1
89.1
93.7
95.1
90.9
The Wall Street Journal
89.0
87.2
94.3
87.7
86.6
91.1
79.6
82.0
72.5
96.6
96.6
96.7
The Washington Post
89.6
92.0
83.5
87.8
88.2
86.6
86.7
87.5
84.4
95.2
97.7
88.7
WeightWatchers
93.7
NR
93.3
85.6
92.7
84.6
82.8
NR
82.4
97.9
100.0
97.7
Woman's Day
86.1
NR
92.1
85.8
NR
92.7
84.4
NR
91.0
92.0
NR
99.2
This work is comprised of copyrighted material and is the property of MMR Inc. on loan to its subscribers for their exclusive and confidential use pursuant to a written agreement with MMR Inc. NR: Not Reported (small base size)
